- Google has traditionally released just two flagship Pixel models each year - a standard and a Pro variant. - However, leaked renders suggest Google may launch three Pixel 9 models in 2024 - a standard Pixel 9, a smaller Pixel 9 Pro, and a larger Pixel 9 Pro XL. Pricing Implications: - The addition of a third high-end model raises concerns about potential price increases for the Pixel 9 lineup. - If pricing remains similar to the Pixel 8 ($699) and 8 Pro ($999), a smaller Pixel 9 Pro could slot in around $849-$899 as a middle option. - However, the article speculates the Pixel 9 Pro XL could push into the "ultra-premium" $1,100+ territory to compete with Samsung and Apple's most expensive models. Challenges of Ultra-Premium Pricing: - An ultra-premium non-foldable Pixel would be a significant challenge for Google as a new entrant in this premium segment. - Google has traditionally undercut rivals on pricing and lacks the brand strength, retail presence, and after-sales
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